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The Strategy & Style Blog
Gina Ozhuthual
3 min read
Gina Ozhuthual
2 min read
Where creativity meets business to build unforgettable brands.
Your brand is more than just visuals—it’s a story, a feeling, and a powerful connection. Dive into expert insights, creative strategies, and brand-building tips designed to help you craft a business that reflects your true essence. Let’s create something unforgettable, together.
Gina Ozhuthual
3 min read
Gina Ozhuthual
2 min read
The 5 Tools Every High-Performing Brand Founder Uses
High-performing founders don’t chase trends—they build systems. Here are the 5 tools top founders rely on to keep their brand running smoothly and scaling efficiently.
Gina Ozhuthual
3 days ago2 min read
Scaling Smart: How Systems Become Your Brand’s Secret Weapon
Scaling isn’t about doing more—it’s about doing it smarter. Without systems, growth turns into chaos and burnout. Learn how the right systems—Content OS, Onboarding Flows, and Operations Dashboards—can transform your brand from surviving to scaling smoothly.
Gina Ozhuthual
Oct 72 min read
Why Branding Alone Fails (and What Every Founder Misses)
Why Branding Alone Fails
Gina Ozhuthual
Sep 302 min read
Why You Don’t Need 1M Followers to Hit 7 Figures
Let’s be real—having a million followers doesn’t automatically mean you’re pulling in a million dollars. So many brands in Orange County...
Gina Ozhuthual
Sep 231 min read
From Logo to Legacy: How to Build a Brand Identity That Lasts
Build a Brand Identity That Lasts
Gina Ozhuthual
Sep 162 min read
The Founder’s Guide to Building a Scalable Brand System
The Founder’s Guide to Building a Scalable Brand System
Gina Ozhuthual
Sep 92 min read
“The 5 Biggest Mistakes Killing Your Shopify Sales (and How to Fix Them)”
The 5 Biggest Mistakes Killing Your Shopify Sales
Gina Ozhuthual
Sep 22 min read
I Was Done Playing Patchwork — So I Built the System I Needed but Couldn’t Find
I Was Done Playing Patchwork
Gina Ozhuthual
Aug 262 min read
What We Fixed Before Running the Ads That Drove 6-Figure Months
Think ads are your growth plan? Not so fast. Before hitting consistent 6-figure months, we rebuilt this fashion brand from the inside out — here’s what we fixed first.
Gina Ozhuthual
Aug 192 min read
What Ecom Founders Had in Common When They Finally Hit $50K Months
You know what's wild? Most of the ecom founders I work with don't come to me chasing $1M years. They come to me quietly, nervously...
Gina Ozhuthual
Aug 123 min read
The 5 Tools Every High-Performing Brand Founder Uses
High-performing founders don’t chase trends—they build systems. Here are the 5 tools top founders rely on to keep their brand running smoothly and scaling efficiently.
Gina Ozhuthual
3 days ago2 min read
Scaling Smart: How Systems Become Your Brand’s Secret Weapon
Scaling isn’t about doing more—it’s about doing it smarter. Without systems, growth turns into chaos and burnout. Learn how the right systems—Content OS, Onboarding Flows, and Operations Dashboards—can transform your brand from surviving to scaling smoothly.
Gina Ozhuthual
Oct 72 min read
Why Branding Alone Fails (and What Every Founder Misses)
Why Branding Alone Fails
Gina Ozhuthual
Sep 302 min read
Why You Don’t Need 1M Followers to Hit 7 Figures
Let’s be real—having a million followers doesn’t automatically mean you’re pulling in a million dollars. So many brands in Orange County...
Gina Ozhuthual
Sep 231 min read
From Logo to Legacy: How to Build a Brand Identity That Lasts
Build a Brand Identity That Lasts
Gina Ozhuthual
Sep 162 min read
The Founder’s Guide to Building a Scalable Brand System
The Founder’s Guide to Building a Scalable Brand System
Gina Ozhuthual
Sep 92 min read
“The 5 Biggest Mistakes Killing Your Shopify Sales (and How to Fix Them)”
The 5 Biggest Mistakes Killing Your Shopify Sales
Gina Ozhuthual
Sep 22 min read
I Was Done Playing Patchwork — So I Built the System I Needed but Couldn’t Find
I Was Done Playing Patchwork
Gina Ozhuthual
Aug 262 min read
What We Fixed Before Running the Ads That Drove 6-Figure Months
Think ads are your growth plan? Not so fast. Before hitting consistent 6-figure months, we rebuilt this fashion brand from the inside out — here’s what we fixed first.
Gina Ozhuthual
Aug 192 min read
What Ecom Founders Had in Common When They Finally Hit $50K Months
You know what's wild? Most of the ecom founders I work with don't come to me chasing $1M years. They come to me quietly, nervously...
Gina Ozhuthual
Aug 123 min read
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